If your business serves a local area, your Google Business Profile may matter more than your website.
Why it matters
When someone searches “near me,” Google shows:
- Map listings
- Reviews
- Hours
- Photos
That's your first impression
What actually helps
- Accurate hours and services
- Real photos (insides, outside, team)
- Responding to reviews
- Posting occasional updates
This ties directly into local SEO. We cover the basics in more detail in Local SEO Basics: What Every Small Business Owner Should Know.
The takeaway
You don't need perfection. You need accuracy and care.
Curious what a simple, no-pressure next step could look like? We offer a 4-week, risk-free, commitment-free trial for local businesses. Schedule a free 15-minute Local Growth Call .